Discussion with Nic Shaw from Synergis about Lead Generation & Best Practices for Staffing Services
In this interview we talk with Nic Shaw from Synergis about his experience using Agency Leads for lead generation and best practices for gaining new clients.
NOTICE: The text below has been edited for brevity and readability and is not a transcript of the interview but rather an interpretation.
Wesley: Let's discuss the best practices from your point of view. Please introduce yourself briefly, talk about your role in the company, and explain how you acquired Agency Leads, why you use them, and how it has contributed to your success. Your insights will provide valuable information for potential clients, and your honest feedback will be greatly appreciated.
Nic: Certainly, I'm Nic Shaw, an Enterprise Account Executive at Synergist, a creative and IT-focused staffing firm with offices across the U.S. We specialize in staffing and project work across various industries. My role involves business development and acquisition, especially in diversifying our client base beyond our major accounts like Apple and Google. I joined Synergist to expand our clientele and explore new business opportunities. When I transitioned to the company, I was introduced to Agency Leads, a tool I found immensely valuable for my work.
Wesley: That sounds great, Nic. How did you initially approach using Agency Leads, and what kind of results did you achieve?
Nic: Initially, I used Agency Leads to uncover potential hiring opportunities. I had a week-long demo where I accessed a hundred leads. One of the companies I reached out to was Phoenix Technologies, where I found a few openings. Using the contact details provided, I reached out to the hiring managers, expressing our capabilities and interest in collaborating. While there were initial objections, I utilized techniques like empathetic listening and persistence, addressing their concerns and emphasizing the value we could provide. Eventually, we secured agreements with Phoenix Technologies and Power Industries, leading to successful partnerships.
Wesley: It's impressive how you overcame objections and secured these partnerships, Nic. How do you plan to continue using Agency Leads in your daily work?
Nic: Agency Leads has become an integral part of my daily routine. I start my day by checking emails and then dive into the tool, searching for new leads within my region. I don't limit myself to specific industries; I explore various roles and companies. The tool's extensive database and user-friendly interface allow me to efficiently identify potential clients and opportunities. I appreciate the tool's ability to bridge the gap between different platforms, providing accurate and updated contact information. This is crucial, especially in highly competitive markets.
Wesley: That's excellent to hear, Nic. We're constantly working on improving our services. Recently, we implemented a 90-day email and phone number verification process to enhance data accuracy. Additionally, we aim to increase the number of daily leads to provide more opportunities. Lastly, we offer three and six-month packages with discounts. Are you open to considering these options to further benefit from Agency Leads?
Nic: I'm definitely open to exploring the longer-term packages. While I currently have approval for the tool, I can see its long-term value for our company. The ability to access updated and reliable data consistently is invaluable for our business development efforts. Having a continuous stream of quality leads would greatly enhance our outreach and client acquisition efforts.
Wesley: That's wonderful to hear, Nic. We'll continue working diligently to provide you with the best service possible. If there's anything specific you need or if you have any updates, please feel free to reach out. Thank you for your time, and we look forward to our continued partnership.
Nic: Thank you. I appreciate your support, and I'm excited about the possibilities that Agency Leads brings to our business. Have a great day!
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